Chevy Series 3100 Goes Missing
By Marc Hinch / August 25, 2025
Pleasanton, CA – A red 1955 Chevrolet Series 3100 1/2-ton pickup was stolen from the Goodguys West Coast Nationals car show on August 23, 2025. The vintage truck, fully restored and bearing California plate 7K23067 with VIN VH2550023240, was last seen parked at the Alameda County Fairgrounds, 4501 Pleasanton Ave. The theft occurred sometime between 9:00 a.m. and 11:45 a.m.
- Year / Make / Model: 1955 Chevrolet Series 3100 1/2 Ton
- Color: Red
- VIN: VH2550023240
- License Plate: CA 7K23067
- Date Stolen: August 23, 2025
- Location: Goodguys Car Show, Alameda County Fairgrounds, Pleasanton, CA
- Police Report: Alameda County Sheriff’s Office – Case #25-010297
The owner parked the truck around 9:00–9:45 a.m. during the event and discovered it missing around 11:45 a.m. Initially suspecting a tow due to imperfect parking, The owner confirmed with neighbors and event staff that no towing had occurred. The truck was reportedly unlocked. the Alameda County Sheriff’s deputies responded to take the report.
The vehicle remains unrecovered. No surveillance footage or eyewitness accounts have surfaced. Authorities and the vehicle’s owner continue to search for leads.
The Goodguys West Coast Nationals, held annually at the Alameda County Fairgrounds in Pleasanton, CA, is one of the largest and most prestigious classic car gatherings on the West Coast. Drawing thousands of custom hot rods, vintage pickups, muscle cars, and collectors from across the country, the event is a magnet for automotive enthusiasts and high-value restorations. Unfortunately, it has also attracted opportunistic thieves in past years. In 2019, multiple classic vehicles were stolen during the Goodguys Autumn Get-Together, raising concerns about security during these high-profile weekends.
History of the 1955 Chevrolet Series 3100
The 1955 Chevrolet Series 3100 marked the debut of Chevy’s “Task Force” truck lineup, introducing a sleeker, more car-like appearance. This redesign brought curved wraparound windshields, eggcrate grilles, and for the first time, a factory-available V8 engine—the now-iconic 265-cubic-inch small block. While most trucks from that era were built for work duty, the 3100 series quickly became a favorite among customizers and restorers thanks to its balance of form and function. Today, a well-executed restoration like the one stolen in Pleasanton can fetch over six figures at auction. Read more about the 1955 Task Force trucks.
Important: Since the theft, it’s possible that the 1955 Chevrolet Series 3100 has been wrapped or painted a different color, and the VIN has been swapped or altered.
